Product data & Shopping
Better product data. A stronger path to the sale.
Your feed tells advertising platforms what you sell. We connect titles, attributes, price, and availability with the campaigns that depend on them.
Is this partnership for you?What the work delivers
Help the right products reach the right searches.
Make the catalog understandable
Brand, product type, size, material, and compatibility belong where they help identify the item. We refine titles and attributes without turning them into a pile of keywords.
Remove barriers to serving
Disapprovals, missing identifiers, price mismatches, and stale availability can stop eligible products reaching buyers. We investigate the cause alongside the feed, store, and campaign.
Make product groups useful
Margin, stock, demand, and seasonality should influence how the catalog is grouped. A neat feed is useful; a feed that supports better investment decisions is more valuable.
Carry the promise through
A shopper should find the same variant, price, and availability on the product page. We connect campaign findings with product-data and landing-page improvements.
A connected approach
Work the whole chain.
EP4P funds and manages the advertising. You pay an agreed percentage only on ecommerce sales directly tracked to clicks on our ads. Our work and ad spend are included in the agreed scope.
How the model worksA useful distinction
Is feed management separate from the advertising?
It is part of how we manage ecommerce campaigns. Product data, eligibility, and campaign performance are reviewed together. The exact products, platforms, and implementation scope are agreed before launch.